FILM 2401 Lecture Notes - Lecture 4: Joseph Breen, Vertical Integration, Poverty Row
Document Summary
Increased capital costs- companies needed to go to wall street to raise funds. Lead to more concentrated ownership in the industry. Temporary decline in foreign film rentals (subtitles would make the film cost more0) Leads to the rise of new genres and decline of some of the old ones- transformation of al genres. (ex: gangster film with the addition of guns made it become popular. Shakes up employment in the movie industry- loss of musician jobs and increase in other types of jobs- writers and sound technicians. The movie business turns into an oligopoly (control of the industry by a few companies) These companies were not vertically integrated but were involved in production and distribution. Monogram (1930)- westerns, bowery boys, charlie chan. Were necessary for the film industry to keep making more movies and get people to go to the theatres. Gangster films became extremely popular, but infuriated political and religious leader.