PSYC 1010 Lecture Notes - Lecture 4: Psych, Social Influence

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PSYC 1010 Full Course Notes
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PSYC 1010 Full Course Notes
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2 mains areas: social cognition : the study of the way we perceive and evaluate others, social in uence : the study of how we in uence each others behaviours, judgements, attitudes, beliefs, etc. Compliance is agreeing to someones direct request or command. Obedience is when the person making the request or command is an authority gure. Conformity is adjusting your behaviour or thinking to coincide with a group standard. Factors that in uence obedience: social norms, surveillance, how direct is the experience. Compliance without pressure: foot-in-the-door technique : people are more willing to comply to a larger request when they rst agree to a smaller version of it. Rst, you say no, then they ask you to take them to downsview, you say yes: lowball technique : where you get somebody to comply but then increase the size of the request by revealing hidden costs.

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