PSYC 2021 Lecture Notes - Lecture 4: Social Influence, Attitude Change, Self-Perception Theory
23 Aug 2017
School
Department
Course
Professor
Document Summary
The phenomenon whereby an individual alters his or her beliefs, attitudes, or behavior to bring them in accordance with those of a majority. Influence of others plays a role in conformity. Social norms: the implicit or explicit rules a group has for the acceptable behaviors, values, and beliefs of its members. Informational influence: occurs when we use others as a course of information in the world. The tendency to mimic unconsciously the nonverbal mannerisms of someone with whom you are interacting. They did an experiment with a confederate with one rubbing his face or shaking his foot. The study suggests that we are predisposed to conforming to behaviors in environment in an unconscious level. When the situation is ambiguous i. e fire alarm. Occurs when we use others to know how we fit in. Results in public compliance ( not changing private beliefs) Compliance: conformity that involved publicly acting in accord with social pressure while privately disagreeing.
