PSYC 4030 Lecture 3: PSYC 4030 Lecture 3
PSYC 4030
Lecture 3
People fail to develop specific action plans for HOW they will
attain their goals.
Implementation Intentions: Specify when, where, and how
something will be accomplished.
1) “At 3p.m. today, I will sit down at my desk and read Chapter
1”
• Implementation intentions help to ensure persistence in the
face of distraction and obstacles.
1) Helps you remember to do the task because you’ve specified
the cues beforehand.
2) Reduces working memory load because you won’t have to
make decisions “on the fly”
3) Helps to make behavior more “automatic”
o How do you make something a habit?
Why is constancy and moderation so
important to achievement?
1) Habit comes from practice.
• A) It takes less effort to do the same task over
time
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