JOUR 104 Lecture Notes - Lecture 31: Pinterest, Image Sharing, Infographic
• Pinterest
Fast growing photo sharing site
Site for organizations to bookmark and share online photos
Integration with social networking sites such as Facebook and Twitter
Serve as links back to the webpage where images or videos are found
Samples uses of Pinterest
Live pinned photographs about a bridal show
Created board themes
Reinforce reputation and brand
Several Pinterest boards with such topics
Generate one product donation to cancer patients
Boards to shop
Informational boards pinned to teach
how to create content for Pinterest
High-quality photos
20 word description photo or infographic
Data and survey statistics should be made highly visual
Publish your Pinterest activity on the organization’s Facebook
Tweet your pins to draw Twitter users
Add Pinterest follow button
Begin with 6 boards and 10 pins each
Make sure each board contains at least 5 points
Select attractive board covers and include key words
Add pin it button to all images
Constantly update
Like and re-pin other’s content to create more traffic
Best days to pin: sun-wed
The rising tide of mobile content
• 7.3 billion mobile devices worldwide
Document Summary
Site for organizations to bookmark and share online photos. Integration with social networking sites such as facebook and twitter. Serve as links back to the webpage where images or videos are found. Informational boards pinned to teach how to create content for pinterest. Data and survey statistics should be made highly visual. Publish your pinterest activity on the organization"s facebook. Begin with 6 boards and 10 pins each. Make sure each board contains at least 5 points. Select attractive board covers and include key words. Like and re-pin other"s content to create more traffic. The rising tide of mobile content: 7. 3 billion mobile devices worldwide, americans spend an average of 2. 3 hours a day. Almost 900 hours: looks at their phone 150 times a day, 75% use their phones while they"re on the toilet, more than 60% get news from their phone weekly.