COM 2033 Lecture Notes - Lecture 5: Eye Movement, Kerning, Times New Roman
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Design is not just what it looks like and feels like. Design is how it works. steve jons. Visual plagiarism and plagiarism doesn"t really have a difference. Visual plagiarism is hard to see if it"s been copied or if its intertextual. Color is used to communicate not decorate. Every word we read reflects the choice of designers. Whatever type is used says something about the publication. You must know what the publication is about. Do not want to interfere with the message. Type is the medium and the words are the message. marshall mcluhan. When type is well designed, you hardly notice the letters, only the meaning. So many savory choices, each one with its own subtle texture and flavor. Know if you want your type to be: Has the power to control people and evoke certain responses. Design has the power to control people and evoke certain responses through .
