PSY 0160 Lecture Notes - Random Assignment, Social Desirability Bias
Document Summary
Self: introspection, self-reflection; can be very misleading because people"s self-reports are not accurate. Objective: measure of concrete reality that involves no interpretation. Goal: depth of understanding, ideographic specific to an individual, better understanding of the whole person, generalizability, nomothetic applies to a broad range of people, best when data are from many people and different types of people. In-depth knowledge of normal life occurrences, discovery of the person. Self report data: scales: rates one trait of personality. 9/3: peoples are concerned with self-presentation and want to make themselves appear a certain way, may not disclose bad things, accessibility is a limitation 9may not remember, may not have self-awareness) Judgments about an individual"s attributes by people who know them well: more access to information, context-specific data (certain behaviors may not be exhibited around that person), biased. Behavioral data: direct observation by researchers (in lab or natural setting, expensive, time-consuming, limited generalizability.