PSYCH 350 Lecture Notes - Counterpoint, Prosocial Behavior, Gender Role

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In the united states, children spend more time watching tv than any other activity besides sleep. By high school graduation, 3 years will have been spent watching television. Wide variation among preschool children in number of hours watch tv (very little to 75 hours a week). In homes, books are less readily available and tv is likely to be on, tv rates in kids are higher (2004;2006). Boy"s watch more than girls, children of lower ses watch more. Individual viewing habits remain stable over the years. Attention declines when certain features are modified (ex: a different language). Suggests that children focus on the parts of the show they best understand. Difficulty understanding: subtle cues (motive, intention and feelings). lengthy and/of complex story segments, explicit and implicit information, content separated in sequence, fictional nature. Video deficit, children under three years old learn less from a simple videotaped presentation than when information is provided by a real person.

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