PSYC18H3 Chapter Notes - Chapter 3: Thought Suppression, Interpersonal Perception, Explicit Memory
Document Summary
Chapter 3 feeling versus thinking in the activation and application of stereotypes. The question is when we have stereotypes about other groups, will we react on the basis of our stereotypes or our negative feelings (prejudices). Affect influences the accessibility of constructs in memory and thus may determine which of many social representations are primed, and which characteristic in a given representation become activated. Chronic outgroup affect is having a stable feeling toward the outgroup as a whole while episodic outgroup affect is a individual having an affective reaction within an interaction with a specific outgroup member. Chronic outgroup affect research suggests that although the overt form of prejudice toward. African americans may be much less prevalent, prejudice continues to exist in a more subtle form. Aversive racists truly believe they are egalitarian and regard themselves as nonprejudiced; however, they also possess negative feelings about african americans they do this in a subtle, easily rationalizable fashion.