PSYC 1010 Chapter 7: Chapter 7 - Human Memory

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20 Jan 2012
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PSYC 1010 Full Course Notes
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Behaviouristic approach: emphasizes overt (observable) behaviour, stresses the stimulus-response (s-r) relationship and argues that these relationships are stamped in . s-r relationships = physical connections in the brain that make our. Cognitive approach: responses automatic: s cognitions ( thinking process = evaluate, predict, interpret, expectations) response, action is not automatic. helps you determine whether or not to respond: there is a stepping stone between the stimulus and response, memory can be a factor in the cognitive process. History of the cognitive approach: kohler. said animals have memory and expectations (cognitive processes: tolman rats learned to find their way through a maze if motivated by food. had a cognitive map of the maze. Three key processes involved in memory: encoding getting information in, involves forming a memory code, requires attention, storage maintaining encoded information in memory over time, retrieval recovering information from memory stores.

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