GEO 301 Lecture Notes - Lecture 5: Convenience Store, Outlet Store, Toy Store
17 Sep 2012
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Document Summary
Theories and models are useful in two ways: to explain the real world, to predict what would happen in different locations and in future under certain conditions. How are theories and models developed: make generalizations from observations and case studies (deduction, apply generalization to other places to test its validity. Start with observation of the real world and case studies if it works well, use it to explain or predict (inference) if not, go back for more observation and re-generalization. Be aware, all theories and models have limitations. Selected methods of location/site selection: rules of thumb, analogue method, rules of thumb. The store developer uses a single key factor to select a site for a new store. This key factor is regarded as directly related to sales performance. It is called the rules of thumb because the decision is made largely based on past experience of the store operator and his empirical observations.
