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Question 1

Strategy is an action that managers take to attain one or more of the organization’s goals. Strategy can also be defined as a general direction set for the company and its various components to achieve a desired state in the future. Strategy results from the detailed strategic planning process. A strategy is all about integrating organizational activities and utilizing and allocating the scarce resources within the organizational environment so as to meet the present objectives.

Discuss the requirements to do a strategy from external and internal analyses perspectives in the case of ONE (1) logistics company after the end of COVID-19 pandemic. 

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