COMM 200 Study Guide - Final Guide: Canadian Natural Resources, Strategic Planning, Competitive Advantage

• School: Queen's University
• Department: Commerce
• Course: COMM 200
• Professor: Darren Mc Caugherty

Document Summary

Ipo (initial public offering) is the sale of a (cid:272)o(cid:373)pa(cid:374)(cid:455)"s sto(cid:272)k fo(cid:396) the fi(cid:396)st ti(cid:373)e i(cid:374) the pu(cid:271)li(cid:272) market with the intent to raise equity (money) to fund company operations and growth. Global market stability: the role of government: liquidity: refers to the cash position of a company and its ability to meet its immediate debt and operational obligations. No(cid:396)(cid:373)all(cid:455) i(cid:374) u d, yen, euro: deflation occurs when prices fall. 5: a currency that reflects an appreciating value against other currencies is a sign of a healthy or upward trending economy, pegging is when the value of currency remains constant against another currency. Consumption journey: 1700s, agricultural based society transitioned to a production based model, supported by population growth, inventiveness and emphasis on wealth creation. Sustainability challenge: environmental stewardship is the integration of sustainability values into the managing of environmental resources, due to the absent of governing business behaviour, prosperity was measured by activity and monetary gain, not environmental stewardship.