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Geography 3422A/B
Milford Green

India’s Economy 1/29/2013 12:56:00 PM Call Centres  Many young adults work in call centres through the night  They take calls for many multinational corporations  They make more at the call centres than they would in many other jobs in India  The demand for young workers in India is high and competition is fierce  Call centres employ more than 245,000 workers  The first step is accent neutralization – taught to speak as Americans would  The economic boom from outsourcing is affecting young people the most o Causing a generation gap o Years ago, there were not as many young girls working o Now that they're working at call centres, they have money to go out and socialize with their friends o Brings more brand awareness (in consumer goods) o The generations idolize and respect different power figures o Things have changed, but limits remain – family is the most important Video Game Des
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