BUSN 1101 Study Guide - Final Guide: Distribution Center, W. M. Keck Observatory, Profit Margin
22 Nov 2013
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Doesn"t make sense because there are too many transactions. Advantages: direct control over pricing and promotional activity. Don"t have depend on or pay an intermediary. Disadvantages: must commit resources to make it happen. Sustaining business 3rd exam monday, november 25th. Take note of topics with advantages & disadvantages. Take note of definitions (for terms in the chapter summary matching) Distribution: getting the right quantity at the right place at the right time at a reasonable cost to the right customer. Intermediaries either wholesalers or retailers that help move products from their original source. Disadvantages: gives up control over end pricing of the product. Profit margin: how much we earn on each unit sold. Physical distribution: taking the product from the manufacturer and delivering it to the consumer. Materials handling: the process of moving materials whether they are raw or finished goods within the company.
