HRMA 2350 Study Guide - Final Guide: Ethnocentrism

• School: University of Houston
• Department: Hotel and Restaurant Management
• Course: HRMA 2350
• Professor: Boger Carl

Document Summary

Is a political union, often called the eu, to which the member states of the eec are evolving. Based on the maastrict treaty, it envisions the eventual establishment of common economic, foreign, security, and justice policies. Is the view that the managers in the host country know the best work approaches and practices for running their business. Is a world-oriented view that focuses on using the best approaches and people from around the globe. Is a basic attitude expressing the belief that one"s own ethnic group or one"s own culture is superior to other ethnic groups or cultures, and that one"s cultural standards can be applied in a universal manner. A company that follows a multidomestic strategy fits its products to each country in which it does business. The product features are tailored to the local domestic environment, taking into account different food preferences, religious customs and other characteristics that define the locality.