COMM 320 Chapter Notes - Chapter 12: United States Patent And Trademark Office, Patent Attorney, Substantial Similarity
23 Oct 2016
School
Department
Course
Professor
Document Summary
Intellectual property: is any product of human intellect that is intangible but has value in the marketplace. )t is called (cid:498)intellectual(cid:499) property because it is the product of human imagination, creativity, and inventiveness. Protecting ip is important for 3 reasons: the ip of a firm is often its most valuable asset, understand what it is to avoid unintentional violation, it can be sold or licensed providing valuable income. Traditionally, businesses have thought of their physical assets, such as land, buildings, and equipment as the most important. A patent is a grant from the federal government conferring the rights to exclude others from making, selling, or using an invention for the term of the patent. Since patent #1 was granted in 1790, the u. s. Patent & trademark office has granted over six million patents. It now takes an average of 35. 3 months from the date of first filing to receive a.
