COMM 320 Chapter Notes - Chapter 4: Promotional Mix, Operating Leverage, Pro Forma
23 Oct 2016
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Writing a business plan. and an operational business plan. business plan. its target market in a business plan. Describe a milestone and how milestones are used in business plans. Explain why the executive summary may be the most important section of a. Explain the difference between a summary business plan, a full business plan, Explain the purpose of a business plan. Describe the two primary reasons for writing a business plan. Describe who reads a business plan and what they"re looking for. Explain why it"s important to include separate sections on a firm"s industry and. Explain why the (cid:498)management team and company structure(cid:499) section of a. Describe the purposes of a (cid:498)sources and uses of funds(cid:499) statement and an (cid:498)assumptions sheet. (cid:499) business plan is particularly important. Detail the parts of an oral presentation of a business plan: business plan. Only 31% of entrepreneurs write a business plan, but those are 6 times more likely to start an actual business.
