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Chapter 2

Entrepreneurship Chapter 2.docx

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Department
Commerce
Course
COMM 320
Professor
All Professors
Semester
Fall

Description
THE MAKING OF AN ENTREPRENEURDEFINING THE ENTREPRENEURNo generic definition of the entrepreneurAn individual who sees and opportunity that others do no and marshals the resources to exploit it2 roles oinnovatorrisk takeromanagercoordinatorTHE MAKING OF AN ENTREPRENEURThe Trait ApproachAssumes that entrepreneurs possess certain personality traits that drive them to the choice of an entrepreneurship careerCharacteristicsTraits associated with entrepreneursoHigh need for achievementoRisk taking propensityoTolerance for ambiguityoInnovationoIntuitionoHigh need for independence and autonomyoInternal locus of controloLow need for conformityEnvironmental Approachsee p76figure 21The choice of entrepreneurship is related to external factors beyond the individuals controlRole of the Culture
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