COMM 103 Chapter Notes - Chapter 7: Kaustinen, Decision Points, Inflection

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Entrepreneur: refers to a person who starts a business and is willing to accept the risk associated with investing money in order to make money, successful entrepreneurs possess certain key skills (merfs, motivated, expertise, risk management, focus, self-belief. Venture capitalist: someone who provides capital to a business venture for start-up/expansions. The business of entrepreneurship: quality of management team, uniqueness of product/service offering, market size and opportunity alignment, current conditions within market, investment hypothesis (business plan) Inflection points: decision points where the current path a business is taking is assessed relative to where the company is and where it should be. It is a business model under which business owners share a common brand and operate through a defined business framework. Collateral: an asset that an individual pledges as security toward a credit facility (loan, the individual agrees to forfeit the collateral in the event that they cannot repay the loan.

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