COMM 151 Chapter Notes -Assertiveness, Attitude Change, Structured Interview
Document Summary
Perception: the process of interpreting info received from our senses to provide order and meaning to the environment. Perceiver"s experience leads them to form expectations which affect current perception. Our needs are more noticeable to us, we see what we want to see. Emotions also cloud our judgement, allowing us to misinterpret the situation. Perceptual defense: tendency for the perceptual system to defend the perceiver against unpleasant emotions. Ambiguous targets are open to greater interpretation, but having more information doesn"t always help. Perceiver does or can not always use all the info provided by the target. Provides more information that has the ability to change your perception of the target. Social identity theory: people form perceptions of themselves based on their characteristics and memberships in social categories. Our sense of self is composed of personal identity (personal characteristics like interest, abilities, traits), and social identity (social groups; gender, nationality, religion, occupation)