ACC 410 Chapter Notes - Chapter 2: Sunk Costs, Marginal Cost, Fixed Cost

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using relevant costs to make decisions about the future. Identifying (recognize key threats and opportunities: knowing, exploring (pros and cons, prioritizing (choose best option, envisioning (remain open to future events and opportunities for. cost can be classified in 5 broad categories. 1. relevance need relevant information on both revenue and costs to make decisions. relevant revenues and cost: differentiate about two alternatives that will occur in the future. Irrelevant revenues and cost: not make a difference to either alternative, and they therefore have no bearing on the decision (ex: sunk cost because cost already have been incurred and cannot be avoided: behaviour. must know how cost behave in order to estimate costs at given production level fixed cost: behaves such that the total cost will not change within a certain range of activity. variable cost: varies in proportion to the production level (ex: cost of fuel)

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