CMN 124 Chapter Notes - Chapter 7: Sentence Clause Structure, Dependent Clause, Independent Clause
17 Jan 2017
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Cmn 124: chapter 7 delivering unfavourable news. Negative messages: a message that communicates negative information that may upset or disappoint the reader. Give bad news in a clear, brief and respectful way and stated only once. Help readers accept bad news by showing fairness and logic of decision; explanation is offered and negative language eliminated. Maintains and build goodwill toward the reader and reader"s organization despite the unpleasant facts the message must communicate. Gets purpose across the first time without ambiguities. Balance business decisions with sensitivity to readers by putting yourself in their position. Reflect promptness, accountability and due consideration (factors that reduce impatience and potential hostility) by delivering news at right time. Protect self and organization from legal liability. Refusals: turn down invitations, suggestions, proposals and requests for information, action, employment and credit. Announcements: disclose price increases, policy changes, delivery delays, cancellation of service and product defects or recalls. Tone in bad news messages tactful and neutral.
