CMN 279 Chapter Notes - Chapter 1: Kinesics, Human Capital Flight, Creative Class
16 Jan 2017
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Document Summary
Businesses are changing their practices after being in uenced by external factors such as economic uncertainty, globalization, need for diversi cation etc. The better the business" communication practices the more successful they become. Canada needs to improve its creativity, critical thinking, communication, and collaboration skills to be a more innovative nation. Social media is the newest communication innovation that businesses should implement. Spoken and written communication can in uence opinion and perception on which an organization"s competitiveness, productivity and success depend. Effective communicators use text, design, and technology to relay information strategically. There is now a greater need for knowledge-based internet, information and communication technologies (icts), team-based work environments, ethical behaviour etc. The knowledge economy: knowledge workers sell idea based products such as software, consulting services, music, and design, knowledge products" value can increase as a global market expands, research and development which necessitates more funding. Brain drain is the loss of experts to their countries.
