Summary Get Big Right ENT

1 Page

Entrepreneurship and Strategy
Course Code
ENT 526
Brad Mac Master

This preview shows half of the first page. Sign up to view the full page of the document.
Summary This chapter described some of the challenges in scaling a business to pursue a golden opportunity. It discussed things that can go wrong when everything goes right, as well as ways to manage the challenges of rapid growth. The chapter’s key points are summarized in the following list. The next, and final, chapter discusses some leadership implications of managing in an unpredictable market. • Getting big rightrefers to effectively scaling an organization to meet rapidly growing customer demand and fill a gap in the market before competitors rush in. Rapid revenue growth strains a company’s resources and requires careful management. Exercising the discipline to maintain a clear focus is critical to getting big right. • Standardize what matters. As companies move beyond the initial period of experimentation, ad hoc processes appropriate to the start-up phase fail under the strain of rapid growth when scaling. Managers must install standardized systems that consistently and reliably perform routine operations without top executive a
More Less
Unlock Document

Only half of the first page are available for preview. Some parts have been intentionally blurred.

Unlock Document
You're Reading a Preview

Unlock to view full version

Unlock Document

Log In


Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.