PSY 102 Chapter 2: Chapter Two Psychology Textbook Notes
13 Feb 2017
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The beauty and necessity of good research design. * used so that scientists and people in general won"t be fooled, as the people using facilitated communication were. Heuristics and biases: how we can be fooled. * heuristics: mental short cuts or rules of thumb, help us streamline our thinking and make sense of our world. * we"re all cognitive misers, mentally lazy, and because of this we try to simplify the world, but many times we oversimplify it. * daniel kahneman and amos tversky pioneered the study of heuristics. * representative heuristics: judge the probability of an event by its super cial similarity to a prototype (judge a book by it"s cover, like goes with like, stereotyping) * base rate: how common a behavior/characteristic is. * availability heuristic: estimate the likelihood of an occurrence based on the ease in which it comes to our mind, how available it is in our memories.
