PUB 131 Chapter Notes - Chapter 4-2: Serif, Cap Height

• School: Simon Fraser University
• Department: Publishing Program
• Course: PUB 131
• Professor: Natalie Gagnon

Document Summary

Most critical aspect of type: stylistic uniformity discourages distraction during the reading process. Becoming sensitive to those optical issues and understanding their effect of spacing, organization, stylistic communication, legibility, and composition is crucial. This relationship between form and counterform defines the optimal spacing of that particular typeface and therefore of the overall spacing between words, between lines of type, and among paragraphs. Creating a consistent gray value in text depends on setting the letters s that there is even alternation of solid and void-within and between the letters. Letters that are too loosely become singular elements, divorced from the line and recognizable as individual forms, making the appraisal of words difficult. Lowercase letters have a proportionally small x-height. The spacing in the smaller type is inadequate for good character recognition. A typeface will appear smaller and denser if reversed from a solid field.