ADMN 1000H Chapter 1: ADMN 1000H Nov 11, A&W Management Portfolio
21 Jan 2016
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Document Summary
Management portfolio for a&w canada. In the last year, a&w canada has begun a new sustainability initiative known as the better beef campaign. This initiative involved a change in the supplier of beef a&w used. Now, they are proud to serve beef with no added hormones or steroids (arnason, 2014). Since fast- food consumers are regularly worried about where their meat comes from, a&w took this into consideration and made this change. A&w canada also now guarantees that their eggs come from hens fed a vegetarian diet without any animal by- products. A survey was conducted, asking. Canadians what they think of the new ingredients a&w is now offering. The survey revealed that a&w is now the number one choice for best tasting burger in canada (bell, 2014). Along with the better beef campaign, a&w is also very environmentally aware.
