ECON101 Chapter Notes - Chapter 14: Monopolistic Competition, Marginal Revenue, Market Power

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10 Apr 2014
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ECON101 Full Course Notes
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Chapter 14 competitive markets. Competitive market: a market with many buyers and sellers. Products are identical, so each buyer and seller is a price taker. Average revenue: total revenue divided by quantity sold. Marginal revenue: the change in total revenue from an additional unit sold. Monopoly: a firm that is the sole seller of a product without close substitutes. Chapter 16 monopolistic competition. Oligopoly: a market structure in which only a few sellers offer similar or identical products. Monopolistic competition: a market structure in which many firms sell products that are similar but not identical. Each firm has a monopoly over the product it makes, but many other firms can compete for the same customers. Many sellers: many firms competing for same customers. In the long- run equilibrium, price equals average total cost. Free entry and exit drives economic profit to zero. If firms are making profit, new firms will enter causing the demand curve to shift left.

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