HROB 3100 Chapter 4: Communication

• School: University of Guelph
• Department: Human Resources and Organizational Behaviour
• Course: HROB 3100
• Professor: Jamie Gruman

Document Summary

Transmission medium (channel) decoding receiver feedback sender. Media richness: capacity for medium to process equivocality. Media sensitive managers match equivocality with medium choice. % of managers rated as high performing: Attending behaviour (eye contact, body language, intentional non-attention. Be aware of cultural differences in style. Persuasion approach: aida: attention, interest, desire, action. Visualization: examples, data, testimony, or some other form of proof to induce the audience to visualize either what life will be like for them if they do, or don"t follow the persuader"s advice. Step 3: create desire with one of four tactics. Present audience with clear steps they can implement to take action (ex. Turn up thermostat by one degree to save energy in the summer) Close with a compelling thought of quote that people will remember. What the situation means to us: the what happened conversation. Disagreements about what happened or what should happen: the feelings conversations.