PSYB01H3 Chapter Notes - Chapter 6: Naturalistic Observation

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4 May 2016
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Quantitative approach: an approach to research that emphasizes scientific empiricism in design, data collection, and statistical analyses. Qualitative approach: a set of approaches to research that emphasizes people"s lived experiences in their own words, and the research"s interpretation of those experiences. Naturalistic observation: descriptive method in which observations are made in a natural social setting. Participant observation: a type of naturalistic observation in which the research assumes a role in the setting he or she is researching. The researcher"s participation may or mat not be concealed. Concealed observation: a type of naturalistic observation in which the researcher assumes a participant role in the setting he or she is researching, but conceals the purpose of the research. Systematic observation: observation of one or more specific variables, usually made in a precisely defined setting. Reactivity: a problem of measurement in which the measure changes the behaviour being observed.

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