PSYB10H3 Chapter 7: PSYB10.CHAPTER7.odt

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[d] = change in behavr as an outcome of real/imagined infleunce of other ppl ex1. Rats conform to behavr of other rats, even if it would be costly to do so (ex) rats given toxic food that made them sick later avoided that food. But if exposed to other rats seeing it, they ate it too. Tendency to conform to others" behavr is powerful infleucne s. st. it can attain priroity oer behavrs that promtoe survival (ex. avoiding posionous food) Want to be preveid as ppl who make up their own minds. >- so, mainta belief that our behavr notinfluenced by others, evne when reality depicts the contrary (ex2a) --> vorauer et al, 1997. Canadian uni subj"s asked to rate how satisfied they felt about their intelligence. Prior to makeing rating, allowed to see ratings of. >- if other" student provided +ve self-evaluation, then subj"s eval"ed themselves +vely. To greater extent than when other stuent provided.

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