PSYB10H3 Chapter Notes - Chapter 4: Weighted Arithmetic Mean, Negativity Bias, Bounded Rationality

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1 Oct 2013
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Social perception: a general term for the processes by which people come to understand one another. Social perceiver comes to know others by relying on indirect cues: clues arise from three sources: persons, situations, and behavior. Form impressions of people that are often accurate based on indirect telltale cues. People prejudge others in photographs: read traits from faces. Humans are programmed by evolution to respond gently to infantile features so that real babies are treated with care. Infantile features seem to trigger a special nurturing response to cuteness. Frontal brain region is associated with love and other positive emotions when exposed to babies" faces. We associate infantile features with helplessness traits. People are quick to perceive unfamiliar faces as more or less trustworthy: trustworthy = happy. Signals a person who is safe to approach: untrustworthy = angry. Certain situations enable us to anticipate goals, behaviours, and outcomes. The more experience in the given situation, the more detail scripts are.

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