PSY220H1 Chapter Notes - Chapter 5: Mammography, Elaine Hatfield, John T. Cacioppo
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Establish your expertise; identify problems you have solved and people you have served. Liking: people respond more affirmatively to those they like. Create bonds based on similar interests; praise freely. Social proof: people allow the example of others to validate how to think, feel, and act. Use peer power have respected others lead the way. Reciprocity: people feel obliged to repay in kind what they"ve received. Consistency: people tend to honour their public commitments. Please do this by. instead, elicit a yes by asking. Leandre fabrigar and his colleagues made some students think a lot about their attitudes toward vegetarianism by asking them a lot of questions about it; others were asked about their views only once. those who had thought a lot, were persuaded by strong arguments about vegetarianism but were uninfluenced by weak arguments. for people who had not thought much about the topic, the strength of the arguments didn"t matter.