Economics 1021A/B Chapter Notes - Chapter 13: Marginal Revenue, Natural Monopoly, Perfect Competition

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ECON 1021A/B Full Course Notes
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ECON 1021A/B Full Course Notes
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Because if demand is inelastic, the monopoly can produce less, raise its price, and earn greater profit. The top figure shows that economic profit is maximized by producing 3 haircuts an hour. The profit-maximizing output also can be found as the quantity at which marginal cost equals marginal revenue. The bottom figure shows that marginal cost equals marginal revenue at 3 haircuts an hour. This figure also shows how a monopoly sets its price. Find the profit-maximizing output at the intersection of the marginal cost and marginal revenue curves and the price comes from the demand curve: here, the price is a haircut. At the competitive equilibrium, marginal social benefit equals marginal social cost and the sum of consumer surplus and producer surplus is maximized. Resource use is efficient: now let"s see what happens to these surpluses when a monopoly takes over the industry in the bottom figure.

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