Health Sciences 2250A/B Chapter Notes - Chapter 8: Community Mobilization, Health Promotion, Community Building

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Look for most effective intervention that is also most efficient use of resources. Intervention: the planned actions that are designed to prevent disease or injury or promote health in the priority population: can include multiple actions. Multiplicity: refers to number of components or activities that make up the intervention: greater multiplicity = greater chance for change, more effective if aimed at multiple levels of influence aka uses socio-ecological approach. Dose: refers to number of program units delivered: greater dose = greater chance for change. Strategy: a general plan of action for affecting a health problem. Strategies categorized into 7 groups (not mutually exclusive): health communication strategies, health education strategies, health policy/enforcement strategies, environmental change strategies, health-related community service strategies, communication mobilization strategies, other strategies. Health communication: the study and use of communication strategies to inform and influence individual and community decisions that affect health.

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