Writing 2111F/G Chapter Notes - Chapter 9: Crimethinc. Publications, Organize, Signature Block

89 views5 pages

Document Summary

In a direct request, put the request, the topic, or a question in the subject line. Catching attention and developing a common ground: start with a startling fact, engaging question, thoughtful compliment, striking headline, or quotation. Include a problem description that is concise, concrete, and carefully targeted to your audience. Explaining the solution to the problem: avoid judgemental language or personal references such as i or me , present your solution in factual, reliable, impersonal terms, the best way to deal with an objection is to eliminate it. If an objection is false and is based on misinformation, give the response to the objection without naming the objection. Summarizing benefits and building emotional appeal: emotional appeal works best when people want to be persuaded. Opener (attention: the opener of your letter gives you 30 to 60 seconds to motivate readers to read the rest of the letter.

Get access

Grade+20% off
$8 USD/m$10 USD/m
Billed $96 USD annually
Grade+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
40 Verified Answers
Class+
$8 USD/m
Billed $96 USD annually
Class+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
30 Verified Answers

Related Documents

Related Questions