PS102 Chapter Notes - Chapter 7: Semantic Network, Long-Term Memory, Alan Baddeley

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3 Mar 2015
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Encoding is analogous to entering data using a computer keyboard. Storage involves maintaining encoded information in memory over time. Storage is analogous to saving data in a file on your computer. Retrieval involves recovering information from memory stores. Retrieval is analogous to calling up a file and then displaying it on your computer monitor. Our memories change over time and are rough reconstructions rather than exact copies of past events. You generally need to pay attention to information if you intend to remember it. Attention involves focusing awareness on a narrowed range of stimuli or events. Selective attention is critical to everyday functioning. Attention is often linked to a filter that screens out most potential stimuli while allowing a select few to pass through into conscious awareness. The key issue is whether stimuli are screened out early, during sensory input, or late, after the brain has processed the meaning or significance of the input.

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