PS260 Chapter Notes - Chapter 12: Toshiyori, Risk-Seeking, Modus Tollens

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22 Apr 2017
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Peoples assessment of how often an event has occurred in the past, or how common an object is in the world. Strategy where a person relies on assessed information as a proxy for the information you really need. When we do not have access to a desired piece of information. A particular form of attribute substitution where the person needs to judge the frequency of a certain type of object/event/the likelihood of an event. A person will typically think of things that easily come to mind. If i can only think of something happening a few times, it must not be that common of an occurrence. - this class is easy, i know 6 people that got as. The information you need is frequency, but if you dont have access to this information, you can base your judgement on availability- how easily and quickly something comes to mind. Judging events as more frequent when they are more familiar.

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