PSYCH 221 Chapter Notes - Chapter 3: Availability Heuristic, Base Rate, Representativeness Heuristic
Document Summary
Psych 221 chapter 3 social cognition. Social cognition: how people select, interpret, remember, and use social information to make judgements and decisions. Automatic thinking: making a decision or judgement without thinking . Controlled thinking: taking time to deliberate a decision. Helps us understand new situations by comparing them to old experiences. Schemas: mental structures that organize our knowledge about the social world. Priming: process by which recent experiences increase the accessibility of a schema, trait, or concept (donald study: thoughts must be accessible and applicable. Self-fulfilling prophecy: people have expectations about a situation or person, which influences their actions and makes their expectations come true (rosenthal and. Automatic goal pursuit: go with the goal that has been recently primed. Automatic decision making: distraction is useful when the decision involves complex information, when rules are clear cut, follow the rules (multiplying)
