-Personality assessment based on birth date
-Personality assessment based on shape of body, particularly the
-Personality assessment based on morphology (shape of head) Contemporary Approaches to studying personality
1) Self Report = asking people questions about their beliefs and
Advantages – allows study of difficult-to-observe behaviors,
thoughts and feelings
-Who knows better?
-Easy to distribute to large groups
Disadvantages – Respondents may not be representative
(convenience sampling is tempting)
-Responses may be biased or untruthful
2) Observer Report
Who are the observers?