COMMERCE 2BC3 Lecture Notes - Lecture 13: Fixed Cost, 1Time Airline

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Recruitment: process of identifying and attracting potential employees. Goal: sufficient number of qualified people that would accept the job offer. Don"t want people who are just testing the waters, and trying out many different job opportunities from other companies. Pensions (helpful long term, but not often what people care about in the short-term). If you have a family, would prefer a 9-5 job on weekdays. Recruitment is where the practice of hr converges with marketing. The organization has to make the job attractive to candidates by advertising it properly. Various factors: internal hr/recruitment policies, recruitment sources, and external influences. Above-market pay: this must ensure the employee has above-market skills, and retains those skills. Signing bonuses: dnd - k to skilled trades, k to eng. Not likely a huge expense for the company. The general reputation the public has of the company, and the branding towards the organization as an employer.

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