MKT 100 Lecture Notes - Lecture 8: Philosophical Perspectives, Toronto Star, Corporate Social Responsibility

• School: Ryerson University
• Department: Marketing
• Course: MKT 100
• Professor: Yanina Chevtchouk

Document Summary

Guide posts associated with decisions that have to do with ethics. Ethics we all subscribe to in a society, morals is something we all personally believe in to be true. Laws and regulations developed by a society to define what type of behaviours and attitudes will be (won"t be) tolerated. If you gather the speeding tickets in a year, your insurance will be high because you"ll become higher risk. Harder to say in context of a canadian company trying to get into a south american market. Easy to decide that you won"t engage in illegal and unethical acitivities and will try to act ethical and legally. Weed - smoking it is illegal but it"s sold by government, can be purchased by those with medicinal needs so is it ethical or unethical to make weed available even if it is illegal. California: elderly lady collapsed, called 911, police said do cpr, nurse said no because it"s against company policy.