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RMG 302 (15)
Lecture

Self/Personality

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Department
Retail Management
Course
RMG 302
Professor
Donna Smith
Semester
Winter

Description
Self-Concept Beliefs a person holds about their attributes and how they evaluate these qualities. Self-Esteem Positivity of the attitude towards yourself Impression Management Working hard to manage what others think of us Symbolic Interactionism Other people play a large part in forming the self Looking Glass Self Imagining the reactions of others towards us Symbolic self-completion theory People who have an incomplete self-definition tend to complete this identity by acquiring and displaying symbols associated with it. Self-image congruence models Products will be chosen when their attributes match some aspect of the self. Extended Self Items that are part of oneself 1.
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