CMN3174 Lecture Notes - Lecture 5: Netflix, Consumerism, Southern Baptist Convention
Document Summary
The mass communication system tells us about what the think of each other. Before any woman couldn"t get anything without male approval. Now women are outgoing / educated more than men. Feminism in general has been subject to an incredible amount of hostility because they are a challenge to male power. Capitalism is a system that reproduces male power. What ads do is they tell us something. Ads and mass media perpetuates (preserves) culture assumptions. Shared values and meanings produces shared patterns of behavior. Ads are breaking completely the moral boundaries of civilization over. Power of women is represented as sexual object for articulation. But the male owned representation system responses to this as women = sexual objects. This male owned representation system symbolically degrades women. Relationship between rising status and pornografication of women. States defeated by religious southern baptist women. Mainstream ideology is embedded in thinking of women.