MDSB61H3 Lecture Notes - Lecture 2: Ios 9, Manufactured Landscapes, Political Economy
Document Summary
Scolari: understanding the implicaions of contemporary new media on the ield of mass communicaion. As a new research ield is born semanic chaos [disagreement over what new media means] is a necessary part of this process (scolari, p. 946) For scolari, digital communicaion is beter way of conceptualizing the object of study. All new media were once old media (scolari, 2009: 945) All old media were once new media (actual quote) Problems with the rhetoric of newness (p. 948) Criical vs. utopian discourses over digital media. Using tradiional approaches to communicaion studies to map out studies of new media. Before radio, people could only talk to whoever was within hearing range. Ater radio, millions of people could listen to one person through vast ranges of distance. New media represents a convergence of two separate historical trajectories that is, they compromise simply another set of computer data (manovich, p. 6)
