PSY100H1 Lecture 11: Lecture 11
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PSY100H1 Full Course Notes
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we can"t ultimately separate reason from emotion. In the mid-90"s, a study was done looking at the stereotype of elderly . priming: implanting a construct in people"s minds. they primed elderly or neutral through sentence-unscrambling task. elderly prime: old, grey, wise, bingo, florida, wrinkle, ancient, knits, etc. they are told the experiment is over and they can leave. they watched the speed at which people walked . ppl that were primed for elderly walked slower! simply associating ppl with words will form a construct in their heads and affect their behaviours. flash pics of black faces or white faces subliminally, while subjects perform a computer task. task: 4 to 25 circles will appear in a little square on screen. Task is to judge as quickly as possible whether there are an odd or even number of circles.
