Sociology 2172A/B Lecture : Advertising and the other
18 Mar 2013
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Advertisers were worried about alienating white base. Minority populations were low end consumers, so you didn"t have to appeal/please them. Had to keep up to white norms to not offend white consumers. Cardboard cutouts that you put clothes on. Buy pancake mix, and you could get better clothes to dress them with. As we get greater population, they have an increase in ad appearances: rarely do you see ads with people from the middle east, minorities as a social problem, minorities are ignored, and shunned. Acura super bowl ad was deemed racist. Social media: acting as police force for ads. Ads are pulled or shut down faster than ever before. [advertisement for intel multiply computing performance and maximize the power of your employees] simmer stance lined up, man standing tall in dressy-casual in the middle. [pop chips these are the bombay ] ashton kutcher with two thumbs up. Commercial of black singer for bk and fried chicken.
