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Class Notes for JOUR 331

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CAL POLY
JOUR 331 Lecture Notes - Lecture 11: Adwords, Disney.Com, The Washington Post
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243
CAL POLY
JOUR 331 Lecture Notes - Lecture 10: Yelp
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240
CAL POLY
JOUR 331 Lecture Notes - Lecture 8: Snapple, Brand Equity, Sales Promotion
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236
CAL POLY
JOUR 331 Lecture Notes - Lecture 7: Verizon Wireless, Strategic Planning
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235
CAL POLY
JOUR 331 Lecture Notes - Lecture 6: Pizza Hut, Snapple
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233
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JOUR 331 Lecture Notes - Lecture 5: New Coke, James Vicary, Confirmation Bias
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439
CAL POLY
JOUR 331 Lecture Notes - Lecture 4: Brand Equity, Swot Analysis, Competitor Analysis
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440
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JOUR 331 Lecture Notes - Lecture 3: Curtis Publishing Company
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238
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JOUR 331 Lecture Notes - Lecture 2: Media Planning, Mass Production, Age Of Enlightenment
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442

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