PSY100H1 Lecture Notes - Lecture 12: Social Learning Theory, Visual Search, Implicit Memory
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PSY100H1 Full Course Notes
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It"s easy for us to miss (even very obvious things!) when they violate our expectations. It is also most often the first step toward remembering something . Searching for one feature is fast & automatic (parallel processing) The target will pop out at you (grabs your attention) Searching for two (or more) features is slow & effortful (serial processing) Recall bandura"s social learning theory from last week. Encoding phase information is acquired & processed into a neural code that. Storage phase the retention of encoded information (whether it is for a. Retrieval phase recalling or remembering the stored information when we the brain can use moment or a lifetime) need it. Understanding the function of memory can help us understand how it works. Memory is not a recording, it is a reconstruction. Sensory memory memory for sensory information that only lasts for an extremely brief (ex. < 1s) time. Typically not even consciously aware of it.
